Brand Crisis and Reconstruction of Xinhui Dried Tangerine Peel from the Perspective of Public Relations —— A Case Study of the "Rapid-Processed Dried Tangerine Peel" Incident Exposed by China Central Television. Journal of humanities and social sciences exploratio, [S. l.], v. 2, n. 3, p. 82 – 87, 2026. DOI: 10.65196/rdepaa90. Disponível em: https://ojs.gfpress.org/jhsse/article/view/242. Acesso em: 6 apr. 2026.